Web2 Content · Web3 Research · Solana Ecosystem
Wordsthatmovepeople—andprotocols.
SEO content and brand writing as Michael Okoro. Solana ecosystem research and deep dives as Hogwartsofweb3. Two voices. One writer.
Content that ranks and converts
SEO articles, software research guides, email copy, and long-form content for SaaS, fintech, insurance, and productivity tools.
Research for the onchain economy
Solana ecosystem deep-dives, token analysis, impact reports, hackathon content, and stablecoin narratives for protocols and builders.
Services
SEO articles & long-form content
Research-backed pieces built to rank and convert.
Software research & documentation
Deep feature breakdowns and user-facing research guides.
Brand & UX copywriting
Website copy, landing pages, and onboarding flows.
Email copy & sequences
Subject lines, drip flows, and nurture sequences.
Solana ecosystem research & deep-dives
Long-form analysis for protocols, DAOs, and builders.
Token analysis & on-chain reporting
Data-informed write-ups using Dune, Solscan, Dexscreener.
Impact reports & community documentation
Ecosystem reports, playbooks, and archival content.
Hackathon & bounty content
Deliverable-ready content for Web3 competitions and grants.
Selected Work
Post-FTX Collapse: Finna and Stablecoin-native Financial Access
Macro analysis of stablecoin adoption post-FTX collapse.
Published · Substack
GotSOL: The Complete Guide to Accepting Stablecoin Payments
End-to-end guide for merchants accepting SOL-based stablecoins.
Published · Substack
From 1 to 100: SuperteamNG's 2025 Impact Report
Chronicles SuperteamNG's 2025 journey and community GDP.
12 likes · Archived research
Nigerian Solana Startups: Cracking Product-Market Fit in Harsh Markets
Lessons for global Web3 builders from Nigerian Solana founders.
Published · Substack
Crypto Analysis on $QUANT with Token Metrics, Solscan, Dexscreener
On-chain token analysis thread using multiple data platforms.
Published · X/Twitter
A Guide on Building a Solana Data Dashboard with Dune
Step-by-step guide to on-chain Solana data visualization with Dune.
9 likes · Hackathon content
The Genesis of ICMs?
Research thread tracing the origin of Internet Capital Markets.
Published · X/Twitter
Solana Social Media Presence Playbook 101
A no-code Notion playbook for Solana project social strategy.
Bounty deliverableBuilding a No-Code Game with Vibegame.fun
Built and documented a no-code game for a Solana ecosystem bounty.
Live game · Thread published
Complete Guide to Busha's Solana-backed Loans
Interest rates, LTV, liquidation mechanics, and real user experience.
Published · Substack
The Rise of Internet Capital Markets on Solana
Macro narrative on ICMs and their emergence on Solana.
Published · Substack
Decentralization on Trial: A Post-Mortem of the Oct 2025 Crypto Crisis
A post-mortem of the October 2025 crypto crisis with Victory Nwadike.
Co-authored · SubstackTrello Research Notes: Complete Feature Breakdown
Deep-dive software research covering boards, views, automation, and CRM use cases.
Client deliverableQuickBooks Research Notes
Comprehensive feature and audience research for accounting software.
Client deliverableTodoist Research Notes
Research guide covering Todoist's features, UX, and competitive positioning.
Client deliverableThe Role of SEO in Dropshipping Success
Tactical SEO guide for boosting dropshipping store visibility.
SEO articleEmail Subject Lines That Drive Opens
Research-backed guide to writing high-converting email subject lines.
SEO articlePredictive Lead Scoring: A Comprehensive Guide
How AI and ML-driven lead scoring outperforms traditional methods.
SEO long-formATV Insurance Essentials: What Every Four-Wheeler Owner Must Know
2,800-word schema-rich insurance guide with FAQ and structured data.
SEO article · Schema-optimizedWhat people say
"Hogwarts has a rare talent for making the complexities of the Solana blockchain accessible to everyone. His contributions as a writer at SuperteamNG provided our members with the clarity needed to build and earn in Web3. His research is always thorough, and delivery is consistently professional and high-quality."
Michael Okoro / Hogwartsofweb3
Writer operating in two worlds. As Michael Okoro, I create SEO content, software research guides, and long-form pieces for Web2 brands. As Hogwartsofweb3, I research and write about the Solana ecosystem — covering DeFi, stablecoins, token mechanics, and builder communities. Based in Nigeria. Deep in the ecosystem.